Category: Blog
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Producing fabric labels: I don’t fear high client standards—I fear having no standards at all.blog 7
To be honest, I’m not exactly thrilled about spending my days buried in the workshop, cutting printed fabric labels. After all, my primary role is promotion—getting our factory noticed by clients who need high-quality fabric labels. Spending the whole day on this task leaves me almost no time for marketing. But I have no choice;…
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To produce high-quality wash care labels, you need not only a skilled color matcher but—even more importantly—a thorough mastery of the artwork and technical specifications yourself.blog 6
When Teacher Zhang visited our factory to help with planning, he was surprised to find that the crucial step of creating the artwork for our complex, multi-colored gradient wash care labels was being handled by an external publishing company. He strongly advised us to master this core technology in-house. Coincidentally, my computer was infested by…
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Technical knowledge is an essential skill for an outstanding care label sales representative.blog 5
Many people say that as the future successor of the wash care label factory, I don’t need to learn everything—I just need to handle the sales side of things well. But how can I handle sales effectively if I don’t understand the product? Ruan Qiuyue refuses to take that approach.99% of salespeople are ignorant in…
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Rather incur higher costs for care labels than ever betray our customers’ trust.blog 4
While conducting a routine inspection of the workshop this morning, I happened to run into the order coordinator and the technician; they were anxious because the printing plate for a rush order of wash care labels was missing some content. That is the nature of production—unexpected issues always arise. We had already produced a sample…
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No one in the care label industry prints their name on the label except for Ruan Qiuyue.blog 3
I love doing things that my peers in the wash care label industry don’t quite understand. I invested a great deal of time and energy into designing a signature wash care label featuring my own brand logo: “Ruanqiuyuelabel.” I often pondered how to showcase our printed care labels directly to prospective clients while still protecting…
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High-quality wash care labels cannot be produced without good raw materials. blgo 2
A friend who also runs a label factory called today, wanting to visit our facility and exchange ideas. I was certainly open to the idea, though we had to postpone the visit; I’ve been busier than ever lately. While I initially handled only the sales side of fabric labels, my role has evolved to resemble…
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Wherever world-famous brands like Disney are present, Ruan Qiuyue’s wash care labels are also present in those countries.blog 1
Today is June 2nd, and I’m starting to update my first major blog diary entry. It’s an exciting day. After planning this for several years, I’ve finally taken this step. Through my efforts, I hope to build a strong reputation and online brand in the international market, so that overseas customers can see that China…